A Guide to Print Promotional Pens

Promotional pens are one of the most popular corporate gift items. They make the perfect gift because they offer real-world advantages:

  • Great utility, which means frequent use and hence greater visibility
  • Portability, so your brand image goes everywhere the pen goes
  • Relative inexpensiveness even while they give a premium feel to the owner

Promotional pens are now available on Zenprint in a number of designs and colors. We also give customers a number of printing options so that you can really make your pens stand out. In order to clarify the ordering process, we have developed a brief guide to help you in ordering the right pen for your needs.

Choosing the printing areas:

You can print up to three areas on our Promotional Pens – On the pen clip (Print Area 1 in diagram) and two sides of the barrel (Print Area 2 & 3) of the pen. However, please bear in mind while choosing your pen type that not all models allow all of the above printing options. When all three printing areas are available, simply use our configurator to choose the areas on which to print (you need not print on all areas). Prices will be displayed accordingly in the price table.

Different pen models also have different dimensions for the printable areas on the clip & barrel. So be sure to keep in mind the printing area size limits when planning/creating your design.

Choosing the print area of promotional pens

How the printing options affect the price:

By default, a design must be in 1 or 2 colours (reach out to us via phone, email or chat if you want to print more colors). Our pens are printed using the Pad printing process. In this process, not only does a new design need a new block, but also each separate colour requires a new block and affects the final price of the product. However, for printing the same design (in the same size) in 2 different areas, the same block is used.   Since the block is a one-time cost, the more pens you order, the cheaper each pen becomes.

Preparation and submission of artwork:

Always remember to check the maximum dimensions of the printable area for the pen model you wish to order, as your design will always be printed to fit into this area.

Please also take care of the following items when finalizing your artwork file:

  • All fonts must be outlined (converted to curves or embedded in the artwork, so that it cannot be edited by typing)
  • Colours used in the artwork should be Spot colors (Converting your artwork colours to Spot Colors)
  • The design should be at least 300 dpi

You will need to upload one file per printed area on the pen.. Even if it is the same design being printed, it is recommended that you upload as many files as you are ordering printed areas to avoid confusion.

The file name should always clearly mention which area the design is to be printed on:

  • Clip
  • Barrel Side One OR
  • Barrel Side Two

That’s about all there is to take care of. Quite easy actually! The Promotional Pens page is here. Happy printing!